RTMark

®™ark /ˈɑrtmɑrk/ is an anti-consumerist activist collective, which subverts the “Corporate Shield” that protects American corporations. The name is derived from the symbols for “Registered Trademark” and “Trademark”.

®™ark is itself a registered corporation which brings together activists who plan projects with donors who fund them. It thus operates outside the laws governing human individuals, and benefits from the much looser laws governing corporations. ®™ark receives project ideas from internet users, then lists them. Each listed project has its own discussion list (linked from the project). When a project requires a bit of funding to be accomplished, sometimes investors will step up to the plate and offer their help. Even more often, people will offer non-financial help or feedback.

®™ark claimed as its first prank the “Barbie Liberation Organization“, in which the voiceboxes of talking Barbie and G.I. Joe toys were swapped, and the toys then returned to the store (1993).

External Links

• Their website: http://www.rtmark.com/index.html